Nest on Social Commerce: Why ignoring Meta’s Shops could destroy your brand

As new ways of shopping are developed across social media, it’s possible to imagine a future where shopping transactions are no longer centralised on brands’ own websites. Brands must embrace Social Commerce in order to not be left in a weaker position than competitors and start preparing a strategy to get ahead of the curve.

SPOKE: Uncovering acquisition opportunity in secondary markets

SPOKE: Uncovering acquisition opportunity in secondary markets Written by Sarah Geoffrion 12th November, 2021 Spoke is a London-based bespoke menswear brand dedicated to creating perfectly fitting clothing. When Spoke first partnered with Nest, buying intent in the UK was low due to a national lockdown. When assessing opportunities for Spoke to scale acquisition in other […]

Numan: Nest’s testing roadmap reduced CPA by 38% and increased purchases 5x ​

Numan: Nest’s creative testing roadmap reduced CPA by 38% and increased purchases 5x Written by Ian Fullagar 11th September, 2021 Numan offers a digital subscription service for healthcare treatments such as erectile dysfunction, premature ejaculation, hair loss, gut and lung health and nutritional deficiencies. Nest’s testing roadmap yielded impressive YoY results for Numan: February 2021 […]